27 words that sum up the psychology of copywriting
People will do anything for those who
• Encourage their dreams
• Justify their failures
• Allay their fears
• Confirm their suspicions
• And help throw rocks at their enemies
— Blair Warren
S/O Copy With Amanda where I read this quote.
If found this useful, you might like my email list. I share a new case study each week. Short, sweet, and practical!
Thanks to Ahrefs for sponsoring. I rely on them to grow my own search traffic.
Over and out — Harry