30 secs

Barilla's pasta playlist

30 secs

Creative

January 2021. Italian pasta producer Barilla created Spotify playlists that are the exact length of time it takes to cook different types of pasta.

1. 330,000 Spotify followers

2. 140 media placements

2M views on TikTok

Don't get so strangled by data that you forget to have fun.

TT1

Yes Please :)

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