![](https://ik.imagekit.io/o08ysq9vx/main/lera.jpg)
![2 min](https://ik.imagekit.io/o08ysq9vx/main/lera.jpg)
The saleswoman closing 33% of cold pitches
2 min
Sales
“How many people are trying to reach the prospect exactly the same way as me?”
The lower the number the better chance you’ve got.
Automating sludge? Hundreds!
![What most bad cold outreach looks like](https://ik.imagekit.io/o08ysq9vx/newsletters/nl31a/mm6.png)
Finding a company whose problem you solve, solving it (without permission), and sharing with them on social media? Probably just you.
The proof is the pudding.
![Creative cold outreach](https://ik.imagekit.io/o08ysq9vx/newsletters/nl31a/mm7.png)
— Harry